What makes smart bathroom market cooling?
Recently, the research firm Juniper predicts that by 2017 the global smart home market will reach $ 60 billion, while a domestic industry organizations is expected, by 2017, China's smart home industry market size will reach 8 billion yuan, smart bathroom market size shall will be expanded.
In recent years, the concept of smart bathroom appears to be growing by the blitz, but the eyes of opinion makers in the bathroom, not much difference with the smart bathroom concept put forward a dozen years ago, but market participants already expanded its countless times. An untapped market, has been grappling with life and death, never tired. Due to the high cost of the overall smart bathroom often, to keep up with user demand. Further, since the participation of many companies, and standards are not unified, so the market is difficult to form a joint force led to popularization efforts also will be dropped.
Simple lack of innovation patchwork
2014, both the traditional home appliances manufacturer, or Internet companies based on their background characteristics have made the smart bathroom solutions, while some emerging start-up companies also put forward their own vision for this market, the rapid change in the technical threshold gradually lowered the market too bloated up.
Although the market has appeared intelligent waterproof speaker Yulian and other innovative small product, but "blockbuster" products has not yet appeared. Now mostly smart bathroom set a scene, and by a terminal to switch integration. Usage scenarios are not designed in consideration of the needs of users, but the technical staff patchwork of existing products.
Insiders pointed out that because the overseas market is also smart bathroom model does not appear, so Chinese manufacturers can not "copy" of the case. Recently, Google and Apple is propose appropriate solutions, but not until the advent of truly mature products, but also premature.
Capital Market sidelines
Bathroom Venture keen smell prospect of smart home, but because of the capital markets cautious and very little investment. There bathroom Venture had to imagine the ultimate description of the product to be able to like a computer, set the data center, media center, and intelligent home control center as a whole, even to make the shipments in the first quarter of this year plan. Today, however, has entered the third quarter, the product and the team has long muffler remains. Informed sources have said it has been considering restructuring.
This is not a case, there are investors who said that because the domestic smart bathroom is still in its infancy, and entrepreneurial team of product mostly single product, difficult to form a system, and popular products need to balance the old equipment, which is entrepreneur there are huge cost threshold.
However, a product can be ordinary users, it requires it to be easy to use, rather than to meet the needs of the few geeks. Therefore, in the absence of further improve the product, capital can only be on the sidelines.
As a concept has been proposed more than ten years, smart bathroom has been painted a bright future users, but still need to be explored and developed. Smart phones and mobile Internet has accelerated the desire, although the industry, but the market competition is becoming increasingly fierce. Therefore, the Chinese smart bathroom hot it is time to cool down.
If the bathroom companies rely solely on foreign companies to develop new sanitary products and then copy, they will make their own fall into a passive situation, to understand consumer demand under the premise of making a real technological innovation in order to attract investment, smart bathroom will been considerable development.